
Ford Pro has been the undisputed leader in commercial vehicles across Europe for the past decade, and its momentum shows no sign of slowing down. So far in 2025, Ford Pro has achieved a market share close to 20 percent, a figure that keeps it well ahead of the competition. But the story isn’t just about selling vans and pickups. According to Hans Schep, general manager of Ford Pro Europe, the vehicle business is only one part of the picture.
Ford Pro’s real strength comes from its full-service approach. Beyond just supplying vehicles, the company offers a comprehensive suite of services designed to keep businesses running smoothly and efficiently. This includes servicing, a strong focus on vehicle uptime, charging solutions for electric fleets, advanced telematics, and productivity-boosting software. The aim is to help customers maximize the time their vehicles spend on the road and minimize any downtime.
One of the standout innovations is Ford Liive, a connected uptime service that uses real-time data from vehicles to anticipate maintenance needs and prevent breakdowns before they happen. With dedicated Ford Liive centers across Europe, the system has already prevented hundreds of thousands of days of lost productivity for customers by keeping their fleets moving.
Ford Pro has also expanded into home and depot charging solutions, making it easier for businesses to transition to electric vehicles. These charging systems are integrated with Ford’s telematics, so companies can track charging costs, schedule off-peak charging, and even reimburse employees for home charging.
The result of all this investment and innovation is clear: Ford Pro is growing rapidly in every area, not just in vehicle sales. The brand’s focus on providing a complete ecosystem—vehicles, service, software, and charging—has made it the go-to choice for businesses of all sizes looking for reliable, productive commercial transport. According to Schep, Ford Pro in Europe is not just growing, but doing so “really fast and really well.” For many businesses, that means more time on the road, less hassle, and a partner that’s always looking for ways to make their operations smoother.