Hyundai's Best-Selling SUV Got A Major Price Cut

Photo by: Hyundai Anthony Alaniz By: Anthony Alaniz Jun 2, at 4:00pm ET Add Motor1.com as a preferred source in Google

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The Breakdown:

• Hyundai has introduced a cheaper version of the Tucson hybrid for 2026.  
• It is now available as a front-wheel-drive variant that starts at $32,550, including destination charge.  
• Hyundai is also launching a new Tucson Hybrid Night trim with gloss-black upgrades.  

Hyundai is making the Tucson hybrid a bit more affordable for 2026. The automaker is introducing two new front-wheel-drive variants of the crossover that are $1,500 cheaper than their all-wheel-drive counterparts, making the crossover one of the cheapest hybrids in its segment.  

The introduction of the 2026 Tucson Hybrid SE FWD lowers the hybrid's starting price to $32,550, making it slightly more expensive than the Kia Sportage Hybrid. The Tucson Hybrid also now undercuts the 2026 Toyota RAV4, which comes standard as a front-wheel-drive hybrid.  

The Tucson Hybrid features a turbocharged 1.6-liter engine producing 231 horsepower and 271 pound-feet of torque combined. The eight-speed automatic transmission is the standard gearbox.  

The automaker is also adding a new Night edition to the Tucson lineup, which starts at $44,175. The trim features 19-inch black alloy wheels with silver Hyundai logos, gloss-black front and rear bumper trim, black mirror caps, and black window surrounds. It’s based on the Tucson Limited trim and comes standard with a head-up display, Bose audio, a heated steering wheel, and more.  

Motor1’s Take: Affordability is a major issue for consumers right now, and budget-conscious buyers might appreciate Hyundai's offer of a more affordable hybrid as gas prices remain high. Maybe that’s why the automaker just had one of its best sales months ever in May.  

Here's More From Hyundai:

Hyundai's Flagship Sedan Gets A Bold Makeover For 2027 Hyundai Ioniq 3 Revealed: A Compact Electric Hatch We Can't Have Stay informed with our newsletter every weekday   back Subscribe For more info, read our Privacy Policy & Terms of Use.

Source: Hyundai

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