PSA Group Performance in 2025: Financials, Sales, Top Models, and Market Trends
PSA Group, now part of Stellantis N.V. following the 2021 merger, reported challenging financial results in the first half of 2025 amid external headwinds including declining sales in key regions, tariff impacts, and currency fluctuations. The company is undergoing leadership changes and executing recovery actions with plans for an expanded product lineup and strategic cost management to improve performance in the second half of the year.
PSA Group Performance in 2025: Financials, Sales, Top Models, and Market Trends
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Financial Performance and Profitability

  • Net Revenues (H1 2025): €74.3 billion, down 13% compared with H1 2024, mainly due to declines in North America and Enlarged Europe, partially offset by growth in South America

  • Net Loss (H1 2025): (€2.3 billion), compared with a net profit of €5.6 billion in H1 2024, including €3.3 billion in net charges excluded from adjusted operating income (AOI)

  • Adjusted Operating Income (AOI): €0.5 billion with margin of 0.7%, substantially below the previous year's €8.5 billion and 10.0% margin

  • Industrial Free Cash Flows: Negative €3.0 billion, impacted by capital expenditures and R&D investments

  • Liquidity: Strong total industrial available liquidity of €47.2 billion as of June 30, 2025, above targeted ratio to net revenues

  • Inventory: Total inventories of 1.2 million units, slightly increased (+1%) compared to year-end 2024, with a company-controlled inventory of 298 thousand units

  • New leadership including CEO Antonio Filosa, effective June 23, 2025, is driving strategic recovery efforts

Vehicle Sales and Production

  • Introduction of four new models in H1 2025 including Citroën C3 Aircross, Fiat Grande Panda, Opel/Vauxhall Frontera, and Ram ProMaster Cargo BEV

  • Significant updates to popular models such as Ram 2500 and 3500 Heavy Duty, Citroën C4/C4X, and Opel Mokka

  • New products contributed to a 127 basis points increase in EU30 market share compared to H2 2024

  • Significant improvement in North American order books signals future period growth potential

  • Plans to launch 10 new models in 2025, including three STLA Medium platform products (Jeep Compass, Citroën C5 Aircross, and DS No8) in H2 2025

Regional and Global Sales Performance

  • Declines primarily in North America and Enlarged Europe markets impacted overall revenue

  • South America showed growth, helping to offset regional declines

  • European light commercial vehicle segment volumes decreased, contributing to revenue challenges

  • Tariff impacts estimated at approximately €1.5 billion for full year 2025 (with €0.3 billion incurred in H1)

Profitability and Cost Factors

  • Profitability pressure from tariffs, foreign exchange headwinds, and industry volume declines

  • Elevated investment in product launches, R&D, and marketing to rejuvenate portfolio and sales

  • Company remains engaged with policymakers on tariff matters and trade uncertainty management

Key Financial and Operational Metrics

Metric H1 2025 Value Notes
Net Revenues €74.3 billion Down 13% YoY
Net Loss (€2.3 billion) Versus net profit €5.6 billion in H1 2024
Adjusted Operating Income €0.5 billion Margin 0.7%, below prior year levels
Industrial Free Cash Flow (€3.0 billion) Negative due to CapEx and R&D
Industrial Liquidity €47.2 billion Above targeted ratio
Total Inventory 1.2 million units Slight increase YoY
 
 

Industry Outlook and Strategic Focus

  • The company expects gradual sequential improvement throughout H2 2025, including volume growth, revenue increases, and operating income recovery

  • Strong focus on expanded and refreshed product lineup to drive customer interest and market share gains

  • Continued emphasis on cost discipline, tariff mitigation, and operational efficiency

  • Renewal of iconic models including Ram 1500 with the return of 5.7-liter HEMI V-8, Jeep Cherokee hybrid, and Dodge Charger SIXPACK in second half of 2025

  • Plans to strengthen product presence and competitiveness through launch of GTi versions such as Peugeot 208 GTi

Summary

PSA Group, operating within Stellantis, faced a tough start in 2025 with significant revenue declines and net losses driven by regional sales decreases, tariffs, and foreign exchange pressures. However, with a new leadership team and strategic investments in new products and marketing, the company is positioned for incremental recovery and growth in the second half of the year. Strong liquidity and product portfolio renewal underpin hope for returning to profitability as market conditions stabilize.

Sources

  • Stellantis First Half 2025 Results Press Release and Financial Reportstellantis

  • Stellantis Official Investor Relations and Product Launch Announcementsstellantis

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