The announcement on December 3 lands perfectly as teams prep for IndyCar's revival at the one-mile flat oval, complete with its signature dogleg that sharpens passing battles under the lights. Good Ranchers, America's fastest-growing meat delivery service since 2018, sources beef, chicken, pork, and seafood exclusively from U.S. farms and ranches, delivering straight to doorsteps while partnering with Paralyzed Veterans of America to support spinal cord injury care. Phoenix Raceway President Latasha Causey praised the fit, noting how the company's veteran-focused mission mirrors the heart fans bring to race weekends in the Valley.
This deal pairs the sponsor's all-American ethos with IndyCar's gritty oval roots, where legends like A.J. Foyt, Mario Andretti, Bobby Rahal, Scott Dixon, and Josef Newgarden have claimed checkered flags since 1964. Expect stars including four-time defending champ Alex Palou, Pato O'Ward, Dixon, and Newgarden to lead a 27-car field in the season's second round, following St. Petersburg's opener on March 1. All races air live on FOX, and an open test hits the track February 17-18 to shake down the repaved surface amid a stacked NASCAR weekend draw.
Good Ranchers CEO Ben Spell sees IndyCar's relentless drive as a natural match for fueling families on and off the track. Tickets already sell briskly, with fans buzzing over the logo and potential lap record chases.
Mark your calendars. Phoenix roars back, steaks on the grill, IndyCar at full throttle.