General Motors’ Corvette CX and CX-R Concepts
Monterey Car Week 2025 featured a dazzling array of exciting new car launches that captured the attention of enthusiasts, collectors, and industry insiders alike. The event once again proved to be the ideal stage for manufacturers to unveil cutting-edge concepts, limited-edition hypercars, and luxury SUVs. Here are some of the standout launches and reveals from this year’s celebrations:
GM showcased two stunning Corvette concept cars signaling the brand’s electric future. The Corvette CX is an all-electric supercar concept, while the CX-R introduces hybrid technology paired with racing-inspired styling. Both feature fighter-jet inspired interiors and canopy-style doors, pushing the Corvette closer to true supercar territory with impressive design and technology.
Cadillac Elevated Velocity Concept
Cadillac revealed the Elevated Velocity, a bold electric crossover SUV with a design inspired by high-desert landscapes. Featuring flowing curves and dynamic shapes, this concept marks a fresh direction away from Cadillac’s traditional sharp, vertical styling. It highlights Cadillac’s fast-growing success in electric vehicles and its ambition to lead the luxury EV segment.
Touring Superleggera Veloce12 Barchetta
This exotic open-top car is a bespoke restomod based on the Ferrari 550 Maranello, featuring a naturally aspirated 5.5-litre V12 engine producing 485bhp. With just 30 units planned, the Veloce12 Barchetta combines stunning carbon-fiber bodywork, advanced adaptive suspension, and a refreshed interior, making it a collector’s dream.
Tuthill and Meyers Manx LFG Off-Roader
Celebrating 50 years since Meyers Manx’s first Baja 1000 win, this limited-edition off-roader combines modern performance with iconic dune buggy-inspired styling. It is equipped with multiple drivetrain options, a six-speed sequential transmission, advanced 4WD, and high-tech suspension suited for off-road adventures. Only 100 will be built.
Kimera Automobili Evo38
Kimera unveiled the production version of its modern take on the Lancia 037, the Evo38. Powered by a twin-charged 2.2-litre Lampredi engine with a mild-hybrid system, it delivers 600bhp through a six-speed manual and four-wheel-drive system. Limited to 38 units, it boasts lightweight construction and a striking interior featuring an exposed driveshaft.
Mercedes-Maybach S680 Edition Emerald Isle
This limited-edition luxury sedan (25 units US-only) features a distinctive coastal-inspired colour scheme and bespoke interior touches like Light Brown Nappa leather. Mechanically identical to the regular S680 with a 6.0-litre V12 engine, it combines opulence with exclusivity for discerning luxury buyers.
The most powerful V12 Lamborghini ever built, the Fenomeno is limited to just 29 examples and signifies a new chapter in Lamborghini’s design language. It blends extreme performance with avant-garde styling, previewing the brand’s future direction while celebrating 20 years of Lamborghini Centro Stile.
Bugatti Brouillard
Bugatti’s multimillion-dollar new supercar, the Brouillard, made a stunning debut. Featuring unusual and highly advanced engineering in a one-plus-one seating configuration, the car pushed the boundaries of design and technology for the ultra-exclusive hypercar market.
This electrified concept previews a high-performance luxury four-door EV from Mercedes-AMG, boasting an astonishing 1341 horsepower. Expected to arrive in 2026, it sets the stage for AMG’s future in the electric super-performance segment.
Aston Martin Valhalla Production Version
Aston Martin celebrated 75 years in The Americas by unveiling the production version of the much-anticipated Valhalla, a hybrid hypercar combining cutting-edge performance with stunning design crafted for a new era of hypercars.
Monterey Car Week 2025 impressively blended automotive history and future innovation, with unveiling celebrations that ranged from electrified supercars to nostalgic restomods and rugged off-roaders. The diversity of launches highlighted the industry's rapid transition toward electric propulsion while honoring the design and performance legacy that draws fans from around the world to this iconic event.
Key Highlights from Monterey Car Week 2025:
RM Sotheby’s Auctions and Pebble Beach Classic Car Forum
The week kicked off with RM Sotheby’s auction, a highlight on any collector’s calendar. Rare vehicles with impeccable provenance and breathtaking design commanded intense bidding, setting new record prices. Pebble Beach also hosted its Classic Car Forum, where automotive legends and industry leaders discussed pressing topics in the collector car world, drawing passionate audiences eager for insider insights.
Rolex Monterey Motorsports Reunion & Corkscrew Hillclimb
Celebrating 50 years of historic racing, the Rolex Monterey Motorsports Reunion showcased hundreds of period-correct race and sports cars from nearly every era. One of the week’s thrilling spectacles was the Corkscrew Hillclimb, where drivers raced the iconic, winding climb in reverse, thrilling fans with the skill and daring required.
The Quail, A Motorsports Gathering
One of the most exclusive and celebrated events, The Quail featured over 300 cars parading through breathtaking Monterey County landscapes. The event combined elegance with motorsport, offering an intimate experience filled with rare automobiles, gourmet food, and premium hospitality.
Exotics on Broadway and Ferrari Event at The Barnyard
Exotics on Broadway continued as the largest single-day event, drawing over 40,000 spectators and showcasing the world’s most exclusive hypercars and luxury vehicles. A new Vendor & Hyper Car Showcase introduced an enclosed, ticketed space featuring over 40 hypercars, VIP lounges, and entertainment. Nearby, Ferrari enthusiasts gathered in the picturesque gardens of The Barnyard for a curated event featuring vintage and new models, wine tastings, and charity support.
Monterey Motorsports Festival
Combining car culture with live music, the Monterey Motorsports Festival provided a vibrant atmosphere where fans enjoyed a mix of hypercars, supercars, classic American muscle, and the latest EVs alongside performances by live bands and DJs.
Concept and Supercar Reveals
Manufacturers used the week to unveil stunning new concepts and limited-edition models. Lexus debuted an eye-catching Sport Concept SUV that drew significant attention, while several marques teased upcoming production models with futuristic design cues and cutting-edge technology. The event buzzed with excitement over multimillion-dollar debuts like the Bugatti Brouillard and other modern exotics pushing the boundaries of automotive engineering.
Behind-the-Scenes Exclusivity
Beyond the public events, Monterey Car Week 2025 featured invitation-only gatherings at private estates, showcasing rare vehicles and exclusive brand activations. These secret events, often involving luxury automotive brands such as Lamborghini and Range Rover, provided VIP guests with bespoke experiences, insider previews, and opportunities to network within the highly exclusive collector community.
Automobilia Collectors Expo and Car Forums
Collectors and hobbyists found treasures at the Automobilia Expo, filled with vintage automotive memorabilia, parts, and art. Expert-led forums allowed enthusiasts to dive deeper into automotive heritage, restoration, and collecting trends.
The Tour d’Elegance
A crowd favorite, the Tour d’Elegance featured rare and historically significant cars driving along scenic routes from Pebble Beach to Big Sur and back, delighting enthusiasts with the sight and sound of rolling automotive history.
Throughout Monterey Car Week 2025, the combination of high-octane motorsport, exquisite car culture, and luxury lifestyle created an unmatched festival capturing the hearts of fans across generations. From rare classics and historic race cars to future-focused EV concepts and record-breaking auctions, the event celebrated the rich tapestry of automotive passion and innovation.
For collectors and enthusiasts alike, Monterey Car Week remains the pinnacle of car culture—where legends are celebrated, new stories begin, and the love of the automobile reigns supreme.